{"id":2115,"date":"2016-03-30T22:20:38","date_gmt":"2016-03-31T02:20:38","guid":{"rendered":"https:\/\/eccafv.org\/?p=2115"},"modified":"2016-05-16T21:19:03","modified_gmt":"2016-05-17T01:19:03","slug":"the-color-purple","status":"publish","type":"post","link":"https:\/\/eccafv.org\/the-color-purple\/","title":{"rendered":"The Color Purple"},"content":{"rendered":"

How the hue became associated with the movement to end domestic violence<\/em><\/p>\n

Ever wonder how a cause chooses what color to make it\u2019s signature shade? It\u2019s not just an arbitrary decision, believe it or not. For domestic violence, the color of choice is purple, which got its roots before domestic violence was even a movement people acknowledged.<\/p>\n

\u201cThe women\u2019s suffrage movement utilized purple, white and gold in the early 1900s as those were the colors of the National Women\u2019s Party,\u201d says Rose M. Garrity, board president of National Coalition Against Domestic Violence<\/a> (NCADV) and long-time movement member. \u201cThe colors started over in England and symbolized purity, hope and loyalty.\u201d<\/p>\n

On July 9, 1978, nearly 100,000 advocates marched on the capitol in Washington, D.C. in support of equal rights. Many of them wore lavender.<\/p>\n

\u201cBattered women chose purple as an evolution of the lavender from decades past,\u201d Garrity says. \u201cIt\u2019s seen as a color of royalty and is already associated with females anyway.\u201d<\/p>\n

<\/div>\n

The natural progression has only solidified the hue\u2019s presence among domestic violence shelters and advocacy organizations. \u201cToday I believe the purple to be quickly recognizable. There\u2019s a lot of use of the color in the movement and people know what it means,\u201d she says. \u201cThe NCADV has always used purple in its marketing and will continue to do so.\u201d<\/p>\n

Of course, that\u2019s not all the movement has in store.<\/p>\n

\u201cAs the battered women\u2019s movement grew, we designated October as DV awareness month where we shine a purple light to show support of DV survivors,\u201d Garrity explains.<\/p>\n

And the awareness efforts such as these appear to be working. \u201cIn 60s and 70s during the women\u2019s movement, nobody had ever heard of battered women abuse shelters,\u201d she says. \u201cAbuse wasn\u2019t anything new, but nothing had been done to rise against it. Many, many women were living in fear in their own homes.\u201d<\/p>\n

Early shelters weren\u2019t what they are today, says Garrity. \u201cIt was sort of like an underground railroad in the 60s and 70s. We would move battered women from place to place. But that got a bad reputation because it was considered illegal.\u201d<\/p>\n

Finally, government funding came through in the 70s and shelters started opening. \u201cToday we have over 3,000 shelters in country,\u201d she says. You can locate the ones nearest you atDomesticShelters.org<\/a>.<\/p>\n

But there\u2019s always work still to do. Interested in reading more about the first domestic violence shelters and what still needs to be done? Check out \u201cI Helped Open One of the First Women\u2019s Shelters<\/a>.\u201d<\/p>\n

March 30, 2016<\/p>\n

By domesticshelters.or<\/p>\n","protected":false},"excerpt":{"rendered":"

How the hue became associated with the movement to end domestic violence Ever wonder how a cause chooses what color to make it\u2019s signature shade? 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